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SDGs4Salons
The Spring Edit
Upgrade your spring hair care routine
NEW OI Liquid Luster
Ultra-shine in an instant
Transform dull hair, with our new shine-enhancing treatment, formulated with nourishing Roucoi oil.
Liquid Luster leaves hair softand silkyin seconds. Learn more about how to add OI Liquid Luster to your hair care routine.
We are proud to announce that for every product we sell in 2022, an equal amount of plastic will be removed from the environment, thanks to your collaboration with Plastic Bank
To do our best for the world, creating a good life through beauty, ethics and sustainability.
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