Get your new essentials Meet revamped Essential HaircareTime to unveil our iconic evolution
ESSENTIAL HAIRCARE
DEDE Shampoo
Improved formula
ESSENTIAL HAIRCARE Show more
DEDE Shampoo Delicate shampoo for all hair types
Gentle, lightweight shampoo suitable for all hair types, ideal for everyday use. This delicate formula cleanses while delivering softness and natural shine without weighing hair down. With certified regenerative white hibiscus extract , it contains antioxidants that neutralize free radicals and protect against oxidative damage, keeping hair resilient and healthy. Get hair that is looking fresh, naturally radiant and 50% more manageable.* Ideal for those who wash their hair frequently and want to maintain its health and vitality.
COD. 70021
£24.00
(£24.00/Unit)
Size
Free delivery on orders over £50
Free samples when you create an account
Lightness
Softness
Shine
- Cleanses genlty the hair, perfect for everyday use;
- Delivers softness and natural shine;
- Preserves the hair’s natural beauty and well-being;
- Suitable for all hair types;
EFFICACY TEST
Improves hair manageability by 50%*
AQUA / WATER / EAU, COCAMIDOPROPYL BETAINE, SODIUM COCOYL ALANINATE, CAPRYLYL/CAPRYL GLUCOSIDE, DECYL GLUCOSIDE, SODIUM LAUROYL METHYL ISETHIONATE, PARFUM / FRAGRANCE, BENZYL ALCOHOL, POLYGLYCERYL-6 CAPRYLATE, LACTIC ACID, POLYGLYCERYL-4 CAPRATE, COCO-GLUCOSIDE, GLYCERYL OLEATE, SODIUM BENZOATE, BUTYLENE GLYCOL, GLYCERIN, POLYQUATERNIUM-10, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, INULIN, HIBISCUS SABDARIFFA FLOWER EXTRACT, TEREPHTHALYLIDENE DICAMPHOR SULFONIC ACID, CITRIC ACID, CAPRYLYL GLYCOL, CHLORPHENESIN, SODIUM PHYTATE, CI 19140 / YELLOW 5, TOCOPHEROL, CI 14700 / RED 4, LECITHIN, LINALOOL, CITRONELLOL, HYDROXYCITRONELLAL, AMYL SALICYLATE.
The product information listed here might be subject to change. Always refer to the product packaging for the most up to date ingredient list.
12
M
WARNINGS
RINSE THOROUGHLY IN CASE OF CONTACT WITH EYES.
RINSE THOROUGHLY IN CASE OF CONTACT WITH EYES.
How to get lightweight, soft, and shiny hair with DEDE shampoo?
Enjoy your hair light, soft, and shiny day after day.
- Apply to wet hair, massage and rinse thoroughly.
- Repeat application if needed.
- After shampooing, follow with a lightweight conditioner or leave-in conditioner designed for frequent washing to maintain softness without weighing hair down. Try DEDE Conditioner or DEDE Leave-In Conditioner to enhance lightness, boost shine, and keep hair fresh, soft, and manageable between washes.
Enjoy your hair light, soft, and shiny day after day.
Complete your routine
Improved formula
ESSENTIAL HAIRCARE
DEDE Conditioner Delicate fast conditioner for all hair types
£26.00
(£26.00/Unit)
Improved formula
ESSENTIAL HAIRCARE
DEDE Leave-in Conditioner Leave-in conditioner for all hair types
£28.50
(£28.50/Unit)
Improved formula
Best Seller
OI
OI Oil Multi-purpose hair oil designed to fight frizz, add shine, and hydrate
£47.75
Price (£0.35/ml)
Best Seller
Best-seller
OI
OI All In One Milk Leave-in hydrating treatment controls frizz, protects from heat, and adds shine and softness
£30.75
Price (£0.23/ml)
Best Seller
OI
OI Conditioner Hair conditioning cream to give amazing softness, moisture and shine
£27.75
Price (£0.11/ml)
Improved formula
ESSENTIAL HAIRCARE
DEDE Solid Shampoo Delicate solid shampoo for all hair types
£20.00
(£20.00/Unit)
THE CIRCLE CHRONICLES
The Spotlight Circle Extra shine-giving treatment for all hair types
£12.00
Price (£0.24/ml)
MORE INSIDE
This is an Invisible Serum Leave-in serum for soft texture and flexible control.
£23.75
Price (£0.48/ml)
MORE INSIDE
This is a Texturizing Dust For instant, long-lasting volume and workable texture.
£29.25
Price (£3.66/g)
Ingredient Highlight
This shampoo contains Regenerative Organic Certified™ white hibiscus extract: Sourced from Mrs. Sanou Kuina, Ben Dia association, Koro, Burkina Faso. It contains antioxidants that neutralize free radicals and protect against oxidative damage, keeping hair resilient and healthy.
Touch and Feel
Feels like: A fluid and lightweight texture that transforms into a delicate, airy lather.
Smells like: Fresh citrus top notes melting into soft florals and settling into a smooth touch of musk.
Application tips
Apply to wet hair, massage and rinse thoroughly.
We have neutralized our direct emissions since 2018
We are part of the B Corp community since 2016
Made In Italy